Triumph Thank-a-Hero Program

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Serve with Pride. Ride with Power.
Triumph salutes all of our active duty and retired military personnel. And to thank you for performing such a great service to your country, we want to help you get a high performance Triumph motorcycle. Just come in to your Triumph dealer with proof of your military service, and receive an incredible offer on one of these bikes through our Thank A Hero program.
$500 OFF
Thunderbird, Thunderbird SE, Thunderbird 1700, Thunderbird Storm, Rocket III Roadster, Rocket III Touring, and older model Rockets

$350 OFF
Street Triple, Street Triple R, Speed Triple, Daytona 675, Daytona 675R, Tiger 800, Tiger 800XC, Tiger 1050, Tiger 1050SE, Sprint GT and Supersport and Roadster family Anniversary and Special Edition models

$250 OFF
America, Speedmaster, Bonneville, Bonneville SE, Bonneville T100, Bonneville T100 Black, Scrambler, Thruxton, Classics family Anniversary and Special Edition models

This program can be combined with other retail offers at the time of purchase.
Purchasers are eligible for one (1) Thank A Hero program redemption during any given calendar year.
Motorcycles purchased and registered under a name other than the eligible program applicant do not qualify.
All required sales documentation and identification must match.
Applies to any new, untitled Triumph motorcycle.
Motorcycles must be purchased through an authorized Triumph dealer.
Customer must provide proof of military service (copy of each must accompany application).
Copy of Military ID or DD Form 214 (Report of Separation) - US
Copy of Military ID or recent discharge papers - Canada
Copy of valid driver's license
* Promotion is subject to change without notice.
* Prior model years may be included in the promotion. See dealer for details.